Ultra-Processed Foods Should Face Tobacco-Style Controls, Study Says

Researchers argue ultra-processed foods should be regulated like cigarettes, not everyday food.
A study by scientists at Harvard, Michigan, and Duke links UPFs to addiction and major health harms.
The authors say manufacturers engineer UPFs to drive overconsumption, similar to tobacco design.
They highlight parallels in marketing tactics that downplay risks through misleading health claims.
The findings were published in Milbank Quarterly.
Experts called for tighter rules, shifting responsibility from consumers to the food industry.