Sky has placed 900 UK roles at risk as it restructures to compete with US streaming rivals. About 600 jobs are expected to be cut, while 300 staff may be redeployed. The Comcast-owned broadcaster employs around 23,000 people in the UK and has already axed nearly 3,500 roles since early 2023.
The cuts will mainly affect Sky’s technology and product teams, alongside related corporate functions. Sky says more than 90% of new subscriptions now come through internet-based products such as Sky Glass and Sky Stream. Recent launches include Sky Glass Air, a budget-friendly version of its smart TV.
In March, Sky cut 2,000 jobs by closing three customer service centres, moving toward digital communications instead of phone support. Another 800 roles were lost last year as demand for traditional satellite installations declined.
A Sky spokesperson said the company is focusing on “digital-first service, unbeatable content, and better product performance,” positioning itself for the next generation of customers. Earlier this year, Sky lost its exclusive HBO rights in a deal with Warner Bros Discovery, which will now stream HBO Max via Sky.
